Posts Tagged ‘yellow pages’

Wasting Money on Advertising

Does Your Advertising Work? The local appliance repair guy was in my home today. Unfortunately, my washer and my fridge decided to break down at the exact same time last week. When it happened, I searched for “appliance repair” on Google and called the 1st and only guy that came up for that service. He…

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There’s Still Opportunity in Yellow Pages Advertising

Yellow Pages Advertising It is no secret that the Yellow Pages industry is struggling with double-digit declines in revenue… …at the time of this article, SuperMedia is down 17.8%, Dex One is off roughly 17% and AT&T is looking at a 16.6% fall in revenue. Obviously, we know total revenue numbers are down. I don’t…

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